Why We Price On Viewers, Not Followers

When you pay to get your game in front of an audience, the number that matters is how many people are actually watching — not how many once clicked “follow” and never came back.

Followers are not an audience

A channel with 50,000 followers might pull 200 live viewers on an average stream. Followers accumulate over a creator’s whole career; most are inactive, and only a small fraction ever see any given broadcast. If you buy “50,000 followers” of reach, you’ll be disappointed the first time you check the real numbers.

We sell measured concurrent viewers

We Stream Games tracks every streamer’s average concurrent viewers (CCV) by sampling their live streams over time. When you set a target audience size, you’re buying that measured live-viewer reach — assembled from real streamers whose audiences play your genre.

Then we go one step further: while your sponsored stream is live, we measure the viewers it actually delivered, show you the curve, and reconcile your order against it. You pay for the audience you reached.

What this means for your launch

  • Honest forecasting. The reach you buy is grounded in data, not inflated subscriber counts.
  • Genre-matched exposure. Viewers who already play games like yours are far more likely to wishlist and buy.
  • Proof, not promises. Every stream comes with a VOD and a delivered-viewer count you can verify.

Ready to reach a real audience? Order your first stream.

← Back to blog